How do distributor and wine-buying relationships affect a wine list's quality?
Access to allocated wines and prestige producers is not luck. It is the result of sustained, intentional distributor relationships. Brad and Pat explain how buying relationships determine what ends up on a wine list.
What does beverage program coherence mean and why does it matter?
Beverage program coherence means the wine list and restaurant concept speak the same language. When they align, guests trust the program faster and spend more. When they don't, even a great list underperforms.